Predictably Irrational: The Hidden Forces That Shape Our Decisions

Predictably Irrational: The Hidden Forces That Shape Our Decisions

by Dan Ariely

Irrational behaviour is a part of human nature, but people tend to behave irrationally in a predictable trend/ tendency.

So everything that define good or bad is determined form the context in which a event is happening.

Irrational behavior show us why people make poor decisions about feelings, why patients get greater relief from a more expensive drug or why honest people may steal office supplies or communal food, but not money.

According to Ariely, “our understanding of economics, now based on the assumption of a rational subject, should, in fact, be based on our systematic, unsurprising irrationality”.

I think choices are rarely made without a reference to other similar situations (here I mean personal experiences or situation, which we were spectator). When we make a decision, we make our choices based on the different choices presented to us in that particulary moment

The tonight lecture it makes me thinking that we are very curios beings and with an insightful way how our mind works and why we are often irrational in our decision making.

Have a nice evening

Br,

Idi SULO