BOOK 2 : CREATIVE CLASS

Human being in history have been located in the areas where they can find better opportunities to survive. For today`s modern society, it can be USA but think a bit for history! In the past people migrated for finding best climate conditions for their animals and for carrying on the agriculture. Today people migrate for better education and job opportunities. I want to mention about Istanbul. It is a quite big country in Turkey. It is true.. it s not a big city. A country in a country! In the past.. In the old Turkish films Istanbul is called a Gold City! The people living in other cities were used to migrate to Istanbul hoping to find better conditions. May be they are not happy to live in a crowd of 15 million people!

There is a reality in Albania. During my last three years in Albania, I have understood that at least one people from almost all Albanian families has emigrated to one of European countries or USA. But there is another reality right here. A lot of foreigners work in Albania!

Sway

Most people believe that their thoughts are completely rational without any sort of outside influence. "I am my own person and my thoughts are my own," most people would contend. Too many people don't see the invisible forces that influence their decisions. Specifically, politicians can push our conclusions in directions that may not be accurate.

However, after reading Sway, I see just how much tunnel vision people can have, including me. This tunnel vision can lead to a bad day or even the loss of life. 

The main point  is that we are often drawn to doing dumb (irrational) things and making decisions that make no sense..so  I think Sway would be on more solid ground if it looked at irrationality and "risk" together. It's one thing to act irrationally when there is a big upside to success and not a huge downside to failure. 

 I think that one of example of Irrational Behavior consequences mentioned above ,  it  was the chaos &clash  we experienced  on Friday.

Followership

     There are two important notions to consider: Leadership and Followership. So, if you are not a leader you are a follower. Even when people say they don’t belong to anybody or any group they are followers. Some of us follow spiritual leaders, some- political, some of us have the leaders of our principles or our desires. What I want to say is that even if you go the opposite side of others, you have the reason to follow this way. I would say we are passersby in this life. But while passing you come across many events and people which or who can influence you or not and you become whether active or passive passer accordingly.

     According to Kellerman’s division of the followers the most dangerous, to my mind, are isolates and diehards. The isolates do not care where and who they go with and diehards do not care why they follow this way.

     It is proved that only synergy in relations of leaders and followers can lead us to the harmony and high productivity by all means.

BOOK 8. IMMUNITY TO CHANGE

Most of people every morning wake up with new plans, ideas in order to change the life but unfortunately at the end of the day , they see that everything is in the same place.

In Turkey there are a lot of housewives and they do the same things every day. Cleaning house, cooking, looking after children, watching the same programs on TV like soup operas . Every single day, they do same things. Some of them read books, newspapers or attend different activities, courses but most of them don`t do these. I know many housewives who don`t improve themselves. Of course there are some special cases, one of my friends after winning the university she married and left the school. She has a daughter eight years old. My friend was a house wife for nine years but she decided to start the university again and she studied and won. She will be a Turkish teacher. Now she is in first class and she is the most successful student in the class.

We all know Change is difficult but if the people desire,Change is easy!

Followership

I think that one key point to be discussed in these book is the importanec of both parts the leadres and the followers.Leaders create the followers or followers create the leadres?

In my opnion both terms are right.It is a closed system, with followers responding to leaders, who themselves adjust in response to this. Leadership and followership is thus an ongoing dance, a dynamic interplay in which each closely monitors the other and responds accordingly.

Followers used to be sheep-like subordinates who did their master’s bidding without question. But, today, they have a far more active and powerful role, with some writers even claiming that leadership can’t be defined without reference to followers.
The meaning of followership is clearly evolving. Gone are the days when people worshipped authority figures without question. It wasn’t too many hundreds of years ago.The concept nowdays is evolving.No one born as a leader and one as a follower and so no one die.Complexity reigns for followership and leadership today, just as it does in all walks of life. The bottom line is that there are still conventional, obedient followers in some industries and simple groups, while followers have more of a partnership role in other organizations and, in some contexts, followers actually show more leadership than their bosses. Leadership is no longer a position at all but an occasional activity. No one can dominate a complex, knowledge-driven group simply because no one has a monopoly on good ideas. Someone who is a follower one minute, therefore, could take the lead the next minute.

Groundswell

The groundswell is a social trend in which people use technologies to get things from each other, rather than from traditional institutions like corporations.So groundswell is based on consumer data and experinece from different companies shared on these social networks.Technologia everyday is improving more and it is becoming key part of our lives.People and even the important bussiness are basing their interest more and more on these factor , the development of the technologia.

But a good question that comes in our mind is that "does anyone , any company like these social networks that are increasing every day?As well as i can understood some companies and some people see it as a threat. Maybe bacuse very important information for you and your bussiness are shared on these social technologies, and people feels in risk from these,and some other see it as an advantage for them as an opportunity.So what do you think , it's a threat or un opportunitty?

Personally I'm from the side of those person who consider it un opportunity.I like to believe the phrase that everthing in live has it black and white side.Nothing is perfect and from everthing that it is knew we have to take the best that is offered to utilize these chance given in your favor not to be clasic in our think and look it only like a threat.And also is true that people has to risk if thay want to see profits in their lives.These social networks can be very prifitable for us if we are clever enough to find the ways of trasforming the data that comes from them in our favor.

Obliquity, Why our goals are best achieved indirectly

Obliquity is the idea that implies that complex goals are best achieved indirectly.  The book explains why the happiest people aren’t necessarily those who focus on happiness, how the most successful cities aren’t planned, the most profit-orientated companies aren’t usually the most profitable. 

This means to attract your customer indirectly, by making them curious, by being different, unpredictable and extraordinary in thy way you promote your business. Some aspect of this behavior is partly manifested in adolescent hood.  So, people of that age, tend to be different, follow the trend, they tend to do the things the adults say not to do etc. And as we all know, at the end the adolescents are at the center of attention of teachers at school and at families at home.  So what business needs to do in this competitive world is to “imitate” adolescents, is not to say things directly but they have to be wise by winning indirectly. 

I would like also to add that it is of great importance that one often has to take a step backwards in order to move forward because in taking a step back a person becomes less attached with his or her goals, almost loses sight of them, and is then able to see things in clearer perspective without focusing continuously on one thing. The aim of a company is to sell his product or service and raise the profitability, but by focusing in the customers needs and complains, that company achieves its aim and retains its customers. 

The experiences perceived during the time that you want to achieve something are more important than the result itself (this is addressed more to personal life experiences than to business). The intentions are more important than the results, as intentions construct our experiences and judgments, makes us learn and improve even if we fail at the end. The happiness is achieved and is perceived by us when we experience and live special moments. When we are focused in our goals, may be we run the risk of loosing opportunities that can appear in the way out.
As the known quotation says; everyone wants to live on top of the mountain, but all the happiness and growth occurs while you're climbing it.